Which do you Create First: Facebook or Website?

September 7, 2010category | Promote

A couple of weeks ago we had a chance to look at the significance of Facebook as a replacement for the business website.

The article suggested that maybe businesses might be planning on using social media sites such as Facebook, Twitter, YouTube and other social media sites as their corporate hub instead of their business website. We had suggested that using social media as your hub was a bad idea. Your business website should be the hub of your business online marketing while everything else that you do online should be an extension of that hub.

VanSEODesign wrote an article last Thursday entitled: “Why Your Website is More Valuable Than Facebook” that talked about whether your business website is more important than Facebook or vise versa.

Many local only businesses still forego developing a site for their business, restaurants especially. Some, having heard of social media, are now setting up profiles and marketing through social sites, but still don’t have their own website. Is this a good idea? Is a website no longer necessary? Or are these businesses making a huge mistake?

Check out the article and let us know what you think? Are you creating a Facebook page before you build your website?

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Use Zoho and Facebook Together

February 23, 2010category | Develop

Zoho is attempting to appeal to the mass market of Internet users by allowing its adherents to log in to the online office suite via Facebook Connect. Learn how to use Zoho’s Office Suite with Your Facebook Account.

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How People Share Content Online

February 9, 2010category | Promote

Great article today from Business Insider that talks about how users are sharing information online. It shows that social media is becoming the way that most people share their online content to each other. Twitter and Facebook combine for a total of 35% of the market share when it comes to information sharing. Email comes in second with 11% and then a handful of other social media sites such as Digg, Delicious, Yahoo, MySpace, Google and others. Check out our promotion category that talks about how you can use social media to market your business. Take a look at the chart below and see how you are sharing your online content.

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5 Key Steps to Social Media Marketing for Small Business?

February 3, 2010category | Promote

Social Media is the new buzz word for small business. “Should my business be involved in social media” is the question we hear most often. The answer is almost always yes. But, just like offline marketing, online marketing should be done strategically and monitored often. So how should a company get their brand out their in the social media arena.

Steps for Social Media Marketing

1. Have a Plan
The first thing a company should do before even get started is to have a plan. How are you going to know when you have “arrived” socially without first knowing where you are and what is it that you are wanting to create. Is your company trying to build a buzz around your newest product or service, get more traffic to your website or blog, increase the number of subscribers to your email newsletter, or simply to track your clients reactions to your brand. Whatever the case, make sure that you: {continue reading…}

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